Marketing online is very competitive business, there are 3 key components to creating success online: Get Seen – Get Heard – Get Found! With tons of competition out there and more coming every day, you have got to bring attention to yourself and your product. These 3 components will help you build a brand and bring you success.
You have to be everywhere. You never know where your next sign up or sale may come from so you have to be in all places. Our motto is “Promote – Promote – Promote”. This means you have got to be out there promoting and bringing traffic to your website. I heard the saying once: “Promote til they puke”. Not a great visual but you get the idea. Bring enough traffic to your website that it will be recognized instantly. Getting your advertising seen is essential to building your brand thus building your success.
You may be thinking- but I don’t want to get on camera. You don’t have to get on camera to “get heard”. You can participate in your industry in a variety of ways. Blogging is a great way to get your voice heard. Not a blogger? Then comment on blogs in your industry. This will get you noticed, not only by the writer, but by the other readers, as well.
You can, also, get your voice heard by participating in social media and forums. Create some social accounts and forum accounts and start engaging others in your industry. Add 15 minutes a day to your schedule to participate in adding content. You will increase your voice in your industry and increase your results.
Make yourself available to others. You may be thinking SEO when I say get found and yes that is part of the equation. But, natural SEO is more valuable than concentrating on placing keywords in your work. If you are out there getting seen and getting heard, then you will increase your odds of getting found. It is important to be available when others do find you. You want to be a “go to” person.
Combine these 3 components: Get Seen – Get Heard – Get Found – together to impact your marketing power and create better results. Good luck out there!